Thrilling new Haier Inspire Future Dreams campaign with brand ambassadors Aaron Chia and Soh Wooi Yik kicks off in Malaysia
Renowned home appliances purveyor Haier has just rolled out their Inspire Future Dreams marketing campaign that aims to inspire Malaysians to greater heights and which features BWF 2022 World Champion men’s doubles badminton players Aaron Chia and Soh Wooi Yik leading the charge to excellence.
@hitechcentury Meeting Haier's new brand ambassadors – BWF 2022 World Champion Men's Doubles Aaron Chia and Soh Wooi Yik at the Haier Inspire Future Dreams campaign launch! #beritaditiktok #bwf2022 #haier #hitechcentury #tech #fyp #malaysia ♬ AIN'T GONNA STOP – Carol Kay
What is the Haier Inspire Future Dreams campaign
The Haier Inspire Future Dreams campaign kicked off at their new office at Puchong Financial Corporate Centre (PFCC) where the renowned Aaron and Soh shared their love for the brand in ma press conference with Haier scheduled to unveil a blitz of commercials, exciting display corners at leading outlets and more that prominently feature the duo.
BWF 2022 World Champion men’s doubles badminton players Aaron Chia and Soh Wooi Yik who are now Haier brand ambassadors
“We are excited to have Aaron Chia and Soh Wooi Yik as a part of the Haier family. They worked hard to be winners. They never stop pushing, they never stop working. They are a source of inspiration to all of us and we look forward to achieving greater heights together,” said Mr. Fan Jing, Managing Director Haier Malaysia at the event.
What is the Riuh Bersama Haier promotion campaign
After the official reveal of the sporting duo, the brand has an upcoming Haier Cup badminton competition that will take place in June 2023 for Malaysians along with a special Riuh Raya Bersama Haier campaign that is ongoing from now till 31st March 2023 where customers who purchase Haier’s range of home appliances can enjoy instant free gifts, Touch ‘n Go credit and the chance to enter a special Spin & Win contest to win even more Haier products worth up to RM80,000.
At present, Haier is renowned as the premier brand in Refrigeration Appliances for 14 years, the Global No. 1 brand in freezers for a dozen consecutive years by Euromonitor International Limited, the Global No. 1 brand in Home Laundry Appliances for 13 consecutive years and remains the global No.1 brand for Connected Air Conditioners for 6 years running just to name a few. For more details on the Haier Inspire Future dreams campaign, please check out their official page at https://www.haier.com/my/