Philips Lighting launches online e-store on Lazada

Philips Lighting today took the wraps off their specialty e-store on Lazada Malaysia where they will showcase their range of indoor and outdoor lighting solutions for consumers. Customers are able to browse and purchase Philips’ latest smart lighting solutions and have them sent to their homes anywhere in Malaysia without the need to waste time parking, shopping around or any of the other hassles of dropping by a physical outlet.

“E-commerce is fast gaining traction, and becoming a big contributor to the omniretail trend. As a market leader in connected lighting, we aim to stay ahead in the game by being the first lighting company to tap into this growing segment. Through the Philips Lighting – Lazada partnership, consumers will be able to access and purchase a full range of Philips Lighting products while being assured of a reliable buying experience and prompt delivery to their doorstep from Lazada Malaysia,” said Mr Alok Ghose, Managing Director for Philips Lighting Malaysia and Singapore.

“As the industry leader in e-commerce, Lazada has become not only consumers’ favourite online shopping destination but the choice online platform for brands and retailers too. The launch of Philips Lighting’s official store via Lazada Malaysia is a testament to Lazada Malaysia’s commitment in expanding the choice of brands and accessibility to customers. We look forward to an exciting collaboration with Philips Lighting in the upcoming months,” said Lazada Malaysia Chief Operating Officer Mr. Kevin Lee Fong Siang at the launch.

For today’s grand launch, Philips is offering a store-wide discount of up to 66% with every online purchase of Philips Lighting products made via Lazada Malaysia while stocks last. The first 100 order with a purchase of over RM100 will also get two free movie tickets too.

To visit the online Philips Lighting store, swing by www.lazada.com.my/philips-lighting-official-store.