Shopee regales guests with huge World Cup Grand Final Viewing Party

The experience for hundreds of fans keen to watch the World Cup Grand Finals took an interesting twist yesterday night as Shopee Malaysia, one of Southeast Asia’s leading e-tailers hosted a massive World Cup Grand Final Viewing Party at GSC cinemas at 1Utama mall in Kuala Lumpur, Malaysia.

From left: Special guests of the night and local football stars, Safee Sali from Malaysia Super League club, PKNS, and S. Subramaniam who plays for Malaysia Premier League club, MISC-MIFA shared a word with the audience at the viewing party

Over 200 lucky fans who cast their votes in Shopee’s ‘Malaysia’s Most-Loved Football Team’ in their nationwide Demam Bola campaign were invited to catch the World Cup Grand Finals.

“The Demam Bola campaign was designed to celebrate Malaysia’s love for football and in support of our partnership with the Malaysian Football League (MFL) to increase revenue streams for Malaysian clubs. To date, Shopee has sold over 20,000 tickets for the Shopee Piala FA Malaysia and Malaysia Super League via the MFL’s official shop, far exceeding our initial target of 5,000 tickets. This shows how the growth of e-commerce in Malaysia is not limited to just retail but even specialised goods like football tickets and exclusive merchandise. Tonight, we celebrate Selangor as Malaysia’s Most-Loved Football Team with a cosy viewing party for fans to catch the 2018 World Cup Final,” said Ian Ho, Shopee’s Regional Managing Director. For more on Shopee visit www.shopee.com.my