Pizza Hut’s new digital concept store blends augmented reality and pizza into a tasty new whole

By Hitech Century | October 10, 2017 |

Ordering and eating pizza is usually a straightforward, unimaginative affair that involves you plonking down cash and then waiting for it to emerge from the oven. Through some arcane process, disparate ingredients – gooey cheese, crisp dough and chunks of whatever condiment you’ve ordered (except pineapple, who puts fruits on a pizza?) are magically transformed…