The LEGO Group and Shopee kick off fun ‘Bina Bersama Cipta Cerita campaign’ nationwide

There is something absolutely magical about playing with LEGO sets and the experience can be described as mesmerising especially with sophisticated builds like the recent LEGO Sunflowers set we did awhile back.

@hitechcentury Still in awe of the awesome layers of details in the LEGO Art Vincent Van Gogh Sunflowers 31215 set which has intricate layers to each flower. @lego #vangogh #sunflower #art #fyp #techtok #hitechcentury ♬ Pachelbel’s Canon in D starting from the famous melody(911769) – SoLaTiDo

Now, the LEGO Group aims to share the experience in a broader fashion as they have rolled out their special LEGO ‘Bina Bersama Cipta Cerita’ with the overarching message that LEGO can be enjoyed by all.

LEGO ‘Bina Bersama Cipta Cerita’ campaign details

In collaboration with Shopee Malaysia, the LEGO Group is offering an array of 100% legit LEGO sets from their official storefront on Shopee Mall with special promotions to kickstart the LEGO ‘Bina Bersama Cipta Cerita’ campaign so you can get your hands on their latest sets sent straight to your doorstep.

Among the special promotions is a nationwide #BinaBersamaciptaCerita social media contest where fans can stand a chance to win an exciting array of LEGO sets by commenting on the #BinaBersamaCiptaCerita social media post on Shopee Malaysia and share: : If you could build anything with LEGO bricks to show off the spirit of your state, what would it be? Let your imagination run wild!

For a limited time until 31st December 2025, first-time shoppers can avail themselves of a ‘New Buyer Voucher’ for the LEGO online store at Shopee Mall with their first purchase to enjoy 11% off subsequent selected LEGO sets while stocks last. As well as an array of new LEGO sets for all ages and skill levels. 

Among the new sets are the lego medium Creative Brick boxes 9106960 and the LEGO DUPLO Brick Box (10913) which offer a variety of bricks for endless building options. 

There are also new LEGO Creator sets that offer three variations with the same pool of bricks per set. Among the neww array of sets include the LEGO creator 3-in-1 Cute Bunny (31162), the LEGO creator 3-in-1 playful cat (31163), the LEGO Creator Wild Animals Panda family (31165) and the LEGO Creator Wild Animals Majestic Rhino with Birds (31171). 

LEGO is also issuing fun looking sets including their cute lego botanicals Happy Plants (10349) and the LEGO Botanicals Pretty Pink Flower Bouquet (10342) set that can brighten up any living room. You can check out the official LEGO store on Shopee mall here.