Elegant power of Samsung Galaxy Z series inspires Kit Woo and Rizman Ruzaini KLFW Collections

High fashion and high technology rarely intersect but at Kuala Lumpur Fashion Week (KLFW) 2021, such a conjunction occurred as renowned fashion designers Kit Woo and Rizman Ruzaini showcased their latest wearable collections that were inspired by the Samsung Galaxy Z series of foldable smartphones.

“Our devices play a vital role in bridging the path towards recovery in today’s fast-paced world, for example, enabling human collaboration during a global pandemic. Therefore, Samsung proudly teamed up with fashion savants Kit Woo and Rizman Ruzaini to bring the Galaxy vision to life at KLFW through a collection of meticulously designed pieces to commemorate this new era of openness, innovation, and expression,” stated Elaine Soh, Chief Marketing Officer of Samsung Malaysia Electronics.  

Rizman Ruzaini at the Samsung Experiential Booth at KLFW 2021

Entranced with the power and sleek design of the new Galaxy Z series, both Kit Woo and Rizman shared how Samsung’s latest foldable phones inspired them to create their latest collections for KLFW 2021.

Kit Woo at KLFW 2021

“The sleek look and bold colours of the Galaxy Z Flip3 5G, Galaxy Z Fold3 5G, Galaxy Watch4, and Galaxy Buds2 were the main source of inspiration for this collection. While my comfort zone was in all-black, the loud colours of the foldables challenged me to innovate and create the unimaginable out of the ordinary,” said Kit Woo of ‘NOT JUST A LABEL’. “I was excited to experiment with new materials, cuts, and concepts for this collection. Not only that; I also began looking for new ways to express my DNA through creativity, which these devices played a pivotal part in cementing. I believe technology is the key to greatly moving the fashion industry forward.” 

“If I were to pick three words to describe the foldables design, it would be bold, versatile, and stylish. Without a doubt, the Galaxy Z Fold3 5G is a conversation starter because of its remarkable and elegant form factor. The Galaxy Z Series is definitely a wow factor on its own, inspiring my designs, and it resonates well with my personality,” Kit Woo added.

“Our first encounter with the Galaxy Z Series was love at first sight if not a bit overwhelming because of how unique they looked,” said designer Rizman Ruzaini. “The aesthetics brought back the nostalgia of our earlier days where clamshell phones were the trend, yet Samsung has taken this novel form factor to a whole new level with the device’s stylistic finish.” 

“Fashion-forward would be the best way to describe the Galaxy Z Series. To us, Samsung revived the foldables phenomenon which completely changes how we visually express ourselves. Samsung has set a new standard for the tech-industry through the beautifully designed and engineered Galaxy Z Series, and we see plenty of opportunity to marry both fashion and tech in future collections moving forward. Definitely something to look forward to in 2022!” Rizman Ruzaini added.

For a more intimate look at their collections, check out the featured interviews for Kit Woo and Rizman Ruzaini exclusively on Samsung Malaysia’s Facebook page.

A stunning piece from Kit Woo with the equally bedazzling Galaxy Z series at KLFW 2021

A beautiful outfit from Rizman Ruzaini at KLFW 2021 alongside the new Galaxy Z Flip3